New Practice Pro - Home

YOU WILL BE 1 OF 2 KINDS OF CHIROPRACTORS:
#1 – Successful owner and operator of your own busy practice, or
#2 – Desperately answering an ad like this
 
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Don’t Leave it to Luck or Chance – Don’t Be Chiropractor #2!!! Become a Chiropractic Success Story

 
There is a specific type of chiropractor that Dr. Troy and myself look for when seeking an Associate DC for one of our clinics.

And, honestly, telling you who and what we look for is almost embarrassing considering how much devotion we have towards furthering chiropractic as a whole and helping more chiropractors succeed.

The person that is typically our best associate – and the one we seek out – is the guy or gal that ventured out on their own and didn’t make it.

That’s right… The person that couldn’t make a go of it.

And WHY is that chiropractor such a great associate?

Financially Speaking – They went there they did that and they failed.

And once they have experienced the stress of hitting ‘rock bottom’ they typically have no interest in going out, spending money, taking a risk and getting smacked upside the financial and emotional head again.

That provides us with what is usually a motivated, ethical, hardworking DC who is happy working for us for a long time.

After going through what they went through, they truly appreciate just having a job with a steady income.

I think it’s safe to say that no chiropractor opening their first practice wants to go through that agony.

BUT… without adequate business knowledge and a proven plan to follow, there is a good chance you will!!!

Fact: 80% of small businesses will fail in the first 18 months (Forbes).
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The reality is that…

…whether you buy an existing clinic, open one from scratch or just lease space from a local DC, you WILL MAKE MISTAKES.

It is how many and how severe those mistakes are that will determine if you can build up a big enough patient base and generate enough income to become stable and ‘successful’ before you run out of money.

(RE-READ THOSE LAST TWO SENTENCES AGAIN TO MAKE SURE IT SINKS IN because, honestly, I have never spoken more important, truer and more valuable words in my life!)

And the other reality is that the mistakes you will make that will destroy your business are the same mistakes you’ll Never See Coming – And Especially in Today’s Complicated Healthcare Landscape.

So now that we got the Ugly Truths out of the way… who are we and how do we qualify to help you achieve the practice of your dreams?

My name is Dr. Daron Stegall and along with Dr. Troy Counselman we have maintained one of the longest standing and most visited free chiropractic business and marketing blogs in the profession – since 1999 – called SuccessfulChiro.com.

We also authored 3 best-selling chiropractic books including Ultra Success in the Business of Chiropractic (rated 11 out of 10 by the reviewers at Dynamic Chiropractic), created many training programs and consulted many of the highest income producing doctors in the country.

See what others say about our trainings….
 
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But even more importantly than all of that above is that we have owned and managed 12 successful clinics.
I actually just opened a new clinic 2 years ago from scratch. That’s right… 0 patients on day one. Not something I would do this day and age if I wasn't sure of the strength of my protocols [I am actually 2 years in, seeing over 1400 patient visits a month and just hired another new associate – and yes he tried and did not have good results in practice and had to close it down. He is very happy working for me now ].

I tell you all of that because I believe it’s important for you to know our history and success with practice so that you understand this is not just some system we created out of thin air but rather proven protocols you can follow that have been used in my clinics and those of clients generating literally millions of dollars in income and improving countless patient lives.

BUT NEW PRACTICE PRO IS A SPECIAL TYPE OF TRAINING.
IT WAS CREATED JUST FOR YOU – THE NEW CLINIC OWNER!

I am a chiropractor, just like you, that has a passion for helping other chiropractors find better success.

Troy and I take the responsibility of helping doctors shape and grow into their ideal practices as something very serious.

It’s also why we offer a no-risk, no-questions asked Money Back Guarantee on all our programs and products. We are colleagues and we should treat each other as such. You don’t need to own something that you don’t feel fits your practice or you just philosophically don’t align with.

We offer a 30 day money back guarantee with no questions asked. Period

New Practice Pro is a no-fluff, no-BS ‘How to Succeed in the first 4 years of practice’ blueprint that is broken down into simple to watch, simple to read and simple to digest online sections that you will have INSTANT ONLINE ACCESS to.

Check out a summary of what you will learn below:
 
Section 1: LEGAL STRUCTURING
Video 1 (24 minutes) The Best Legal Framework for Your Business
 
  • C-Corp? S-Corp? LLC? PC? – Learn the Best Corporate Structure to ensure optimal Tax Benefits and Business Protection
     
Tip: You do not want your business set up as a Sole Proprietor and we’ll tell you why
 
Video 2 (18 minutes) How to Set Up your Corporation on a Shoestring Budget

 
  • From Accountant to Attorney, we explain the ‘how and who’ for getting your corporation set up for less – Essential to know when starting out!
     
  • Learn how to set up your EIN, Annual Reports, Bank Accounts and more (we spell it out for you)
     
Section 2: MONEY MANAGEMENT
Video 1 (26 minutes) Money ‘Outflow’ Management (i.e. Expenses)
 
  • The #1 Rule of money management
  • The 80% Cash Conservation Start-up Rule – essential to prevent overspending
  • Negotiation and Bargaining strategies that will help you reduce expenses
  • How to Manage Variable Expenses (aka the ‘X’ Factor)
     
Video 2 (18 minutes) Money ‘Inflow’ Management (i.e. Income)
 
  • Understanding Profit/Loss Extrapolation
  • This formula will let you know exactly how many patients you need to see to break even and turn a profit
  • The New Patient Acquisition Plan – *Learn the 3 Wildcard Method to get Patients and Income flowing through the door quickly
  • Common Mistakes and Temptations that tempt AND TRAP most doctors
  • How to structure an ‘Account Base’ Working Capital Plan (including an Emergency Plan)
     
Section 3: STAFFING SECRETS
Video 1 (32 minutes) Introduction
 
  • The Employee Hiring Timeline: Understanding when you are ready to add employees
  • Learn the ‘constant traits’ you will want to look for in EVERY employee
  • 5 Common Hiring Mistakes to avoid




    •  


Video 2 (34 minutes) Finding the Best Employees
 
  • From Ads to Agencies… discover which works best for finding employees
  • Discover our formulas for the ‘Ultimate Ad’
  • The 4 Filtering Methods that will rule out all but the Best Candidates




Video 3 (28 minutes) Interviewing Candidates and Extending a Job Offer
 
  • The Quick Check for basic competencies to separate good applicants from bad
  • The ‘Do Everything’ job description
     
TIP: It’s imperative that you outline EVERYTHING that will be expected… even if you aren’t yet sure they will be performing those tasks
 
  • Making a Trial Hire – How to test an employee before completely committing. Remember its much tougher to Fire than Hire so use this skill we teach you
  • Structuring the Pay and Bonus
     
Video 4 (30 minutes) Training New Staff
 
  • Using Scripts and Protocols to train staff - *This is easily worth the price of admission. Train staff the right way and your business prospers, do it wrong and it won’t… plain and simple
  • The Good, The Bad & The Ugly when it comes to Hiring and Managing Employees
  • How to take an Average Employee to an Extraordinary One!
  • How to Avoid an Employee going ‘bad’ – It’s all in how you lay the groundwork
  • A Low Stress method to handle ‘Employees gone Bad’
  • Secrets to Motivating Employees
     
Section 4: FRONT OFFICE
Video 1 (26 minutes) Efficiency at the Front Desk – Creating Clarity, Competence and Confidence
 
  • From Scheduling Patients to Answering the Phone we cover it all… we leave nothing to chance
  • The Practice Opening and Closing Procedures ‘Make Sure’ System that ensures nothing gets missed - EVER
  • Learn what the stats to compile and how to do it (By tracking the right stats you discover how healthy your business really is)
Video 2 (22 minutes) Perfect Patient Schedule – The Entire Office Flow Depends on it!
 
  • From Cluster Booking to Controlling Times Offered… this section shows you how to keep the schedule efficient and organized
  • New Patients
  • Existing Patients
  • Consultations
  • Additional Services (Massage, Acupuncture, etc)
Video 3 (28 minutes) New Patients – Ensure a Great First Impression
 
  • Scheduling the New Patients THE way that ensures they Show
  • Learn the secrets to Verifying Insurance the Right Way (your financial success depends on it!)
  • Greeting New Patients – How to set the perfect First Impression
  • New Patient Follow Up calls – Done right, this is one of the practice building secrets to stimulating Real Referrals
  • The 3C formula that ensures your Staff provides stellar Customer Service every time
Video 4 (22 minutes) Existing Patients – Making it a Perfect Visit Every Time
 
  • It’s less expensive to keep existing patients then to find new ones. We teach you how to keep patients satisfied and returning
  • How to create the perception to patients that you Are the Happening Place to be – Even if you just starting out (perception is reality)
  • Discover the Appointment Accuracy protocol that creates the Best patient flow to allow Optimal clinic growth
Section 5: PATIENT RECALL SYSTEM (A complete missed appointment follow up protocol)
Video 1 (9 minutes): Introduction and Tracking
 
  • WHY you need this Recall System
     
(This is super critical because it sets the foundation so your staff understands the impact that patients leaking out of the practice can have)
 
  • WHEN to Use it – Broken down into 3 reasons a patient is put in the Recall System
  • HOW to set up the simple Tracking system that will be followed for each Recall Patient
  • Highly Important: The #1 thing you MUST tell patients if you want the Recall protocol to work correctly!
Video 2 (11 minutes): The Recall Protocol
 
  • The complete Follow Up Formula
  • When to call
  • What to say – and most importantly when to leave a message and when to not!
  • How to document it in your system
  • …EVERYTHING… with Nothing Left to Chance or for your staff to Guess
     
And it will take 2 minutes tops per patient that is in the recall system.
 
  • Transferring the patient from the Recall System into the Reactivation System   
     
Video 3 (6 minutes): The Calling Scripts
 
  • The exact wording scripts to use AND alternative add-ins to address common questions
     




Video 4 (8 minutes): Seeing it in Action*
 
  • An actual Demo of a patient being taken through the recall column on the schedule – This ensures your staff has no confusion on how this protocol works!
     
*I take your staff through this protocol literally DAY by DAY on a schedule
 
Section 6:  PATIENT REACTIVATION SYSTEM (A step by step protocol for getting past patients back on the schedule)
Video 1 (8 minutes): Overview of the Reactivation Protocol
 
  • Recalls vs Reactivation … understanding the difference in and GOALS with each system
  • Moving a patient from the Recall into Reactivation protocol (very important!)
  • Introduction to the ‘4 Reactivation Areas’ – The #1 key to making a Reactivation System work.
     
Video 2 (17 minutes): The ‘3 Month’ Reactivation Protocol
  • Pre-call Routine - The MOST CRITICAL steps that most offices miss when reactivating a patient! 4 SCRIPT OPTIONS: (NOT uncomfortable or awkward so the staff won’t dread saying it every day) 
  • Short Script (Magic 5 second script)
  • Long Script
  • Holiday Affiliated Script
  • Promotional Script
  • The 5 Fundamentals of Successful Scheduling – Proven skills that will boost your success with All Recall and Reactivation Efforts!
  • Responses to the top FIVE Patient Objections


Video 3 (5 minutes): 3 Follow Up Strategies
 
  • 3 Possible Call Results and the Action Steps for Each Scenario
     




Video 4 (4 minutes): The ‘6 Month’ Reactivation Protocol
 
  • The Complete Transition from ‘3 Month’ to ‘6 Month’ outlined
  • Switching Patient Status from ‘Pre-archive’ to ‘Archive’
  • The Goodbye Letter – Ensures patients choose YOU when the need arises







Video 5 (4 minutes): Summary and Getting Started
 
  • A Full Reactivation Protocol Summary to ensure your staff fully understands the process from Start to Finish
  • A strategy for Getting Started today (Regardless if you have a patient base of 100 or 10,000)
Section 7: CONSULTATION & EXAMINATION
Video 1 (13 minutes): Introduction
  • Learn the #1 key for Successful Patient Case Development and Compliance
  • The 3 critical points for a successful Day 1 / Day 2





Video 2 (23 minutes): The Consultation
 
  • A Six Step protocol that takes a Patient from a mindset of Annoying Pain to an Actual Problem **This part is CRITICAL to get right and where most doctors fall short – but once you do get it dialed-in, the ROF is a walk in the park
     




Video 3 (7 minutes): The Examination
 
  • How to secure the Preliminary Commitment to care… during the exam!
     
  • Overlooked Exam Essentials that validate your treatment (Don’t get lazy and skip these)
     



Video 4 (5 minutes): Releasing the Patient from the First Visit
 
  • A ‘release strategy’ from the 1st visit that ensures the Patient will Return
     





Video 5 (5 minutes): Summary of the Consult and Exam
 
  • Brining Day 1 together and flowing into Day 2
     
Section 8: REPORT OF FINDINGS
Video 1 (6 minutes): Introduction
 
  • Discover 4 Key Goals you should be trying to Accomplish with your ROF
     





Video 2 (8 minutes): Preparing
 
  • Important keys for preparing your Mind and the Room for Success!
     





Video 3 (9 minutes): Telling the Patient What is Wrong
 
  • Learn the one important part of this step in the ROF that MDs do but most DCs miss!
     





Video 4 (8 minutes): Telling the Patient IF and HOW you can Help
 
  • HOW is important to explain but IF is the critical component you don’t want to miss   
     





Video 5 (21 minutes): Telling the Patient How Long it will Take
 
  • The 4 ‘Offsets’: Using these the right way and whether the patient needs 20 or 45 visits, they will almost always agree to your recommendations – and follow through!
     
  • How to put the responsibility of care onto the patient for increased validity
     


Video 6 (12 minutes): Telling the Patient How Much it will Cost

[This part is so important that it is covered further in its own short video series – See Financial ROF below]
 




Video 7 (9 minutes) 5 Secret Add-Ons that Increase Treatment Plan Acceptance
 
  • Help eliminate any Self-Serving motivation that some patients might be Concerned about
     
  • How to use the powerful ‘We Don’t Push’ and ‘Second Opinion’ principles   
     



Video 8 (6 minutes) Factors Leading to Low Case Follow Through
 
  • Learn the 4 factors (so you can avoid them like the plague) that cause a patient to commit then quit
     





Video 9 (13 minutes) Summary of the Report of Findings
 
  • Brining it all together from Getting into the Right Mindset to Achieving Maximum Effectiveness
     
Section 9: REPORT OF FINDINGS (FINANCIAL)
Video 1 (7 minutes): Introduction to the Financial Part of the Report of Findings (FROF)
 
  • An Easy way to Overcome the Fear of Talking Money
  • Who should do it and When to do it (you, staff or both?)
  • The Super Simple transition into the Finances
     
(This alone is invaluable because it instantly takes the pressure of care cost off Your Shoulders) 
 


Video 2 (11 minutes): Options for Paying for Care – Traditional
 
  • Why to Dump the ‘we will bill you later’ methods (the psychology behind why it doesn’t work)
     
  • Pay-Per-Visit Options – Advantages, Disadvantages and setting up Time of Service Discounts
     
Video 3 (21 minutes): Options for Paying for Care – Pre-Payment
 
  • Why this is the Best Formula for Wealth
  • How to do Pre-Pay the Right Way (Includes Scripts you can modify to fit your Practice and Recommended Treatment Plan)
  • How to Minimize and Overcome any concerns about cost of care
     


Video 4 (6 minutes): Additional Creative Pre-Payment for Care Options
 
  • These modern approaches make taking your care a no-brainer for new patients
     
This program includes everything you need to get a new practice on the fast-track to success. Becoming profitable as quickly as possible is paramount when starting a new business and we don't want you wasting time trying to figure out how to do it the hard way - the way most chiropractors end up stressed and struggling. So we cut out a huge chunk of learning curve by teaching you the right protocols... those already proven to work. But it get's better (see bonuses below including a never before released Startup Marketing Blueprint).
 
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Bonus #1 –  As a BONUS, I have had all videos converted into transcripts professionally edited and complete with the video slides. This makes learning and implementing easier and quicker than ever.
 
Bonus #2 – Dr. Counselman has recorded a custom training just for newer doctors called Maximizing Productivity – The 80/20 Laws that move you from Mom and Pop Chiropractor to a Mega-Profit Business Owner.

Moving from the typical hard working – just getting by – chiropractor to successful entrepreneur starts with Defining and Understanding your Big Idea. If you don’t understand how to define your Big Idea you will just chase your tail and never progress towards your goal.

This incredibly powerful training created by Dr. Counselman himself will shortcut you to the secrets of Time Freedom and Wealth that until now have not been revealed to anyone except our private clients.
In this bonus module Dr. Counselman reveals his Growth Pyramid that eliminates the busy work and catapults you towards Rapid Growth and Real Financial Success. 

This IS THE ULIMTATE sit down, listen and be blown away bonus. We have never shared anything like this until this program.
Bonus #3 As a third bonus we have provided a Startup Marketing outline that lists and explains more than 25 essential strategies (both Internet & External Marketing) designed to get you off to a quick and powerful start on getting your practice known in the community and patients through the door. This is our private-reserve marketing blueprint we use to launch our own clinics and have never shared until now!
So Now What?
By now you see the value in this program but you may also be thinking… how will I ever get through all of this information? After all it is almost 10 hours of priceless business training to get through.

Well, look at the flip side – Considering how much time, money and risk goes into opening a small business, you just can’t afford to not learn these invaluable business skills.

The New Practice Pro is essentially a ‘blueprint’ that will show you the quickest most efficient methods to take your practice from start-up to success.

So the next big question is "What`s the Price?!"

Well, after consulting with some well-known colleagues in the chiropractic industry on what they believed to be a fair price AND considering the amount of time, experience and money it took to create, test and then package this proven business success blueprint... the New Practice Pro is a smoking deal at the full price we set of $1,199.

After all, this is your livelihood we are talking about. Avoiding just one mistake that you will otherwise make as a new business owner is well worth the price tag.

However, for this entire well organized and easy to follow training system complete with transcribed and edited PDFs of each video that include pictures of every video frame AND a Startup Marketing Blueprint ($185 value) and Maximizing Productivity bonus ($250 value), we have decided to set the price for the entire program at just $799. That's a savings of more than 30%.

BUT IT GETS BETTER! For a limited time we are knocking down all the barriers that could even remotely prevent you from gaining access to this game changing system. See certificate below.
 
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Simply click the big ‘Add to Cart’ button below and you are moments away from learning how to start and operate your new practice on a solid foundation and pointed in the right direction. As an office grows, it becomes a big ship that is hard to turn in a different direction. RIGHT NOW is the time to set up the systems and make the changes needed to succeed... while it's still relatively quick, easy and inexpensive to do... rather than waiting until you are ingrained in bad business principles, stressed out and strapped for cash. The sooner you implement the right systems and protocols the closer you are to finding the success you envisioned.
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It's all here... everything you need to serve your community and make a great living in the process.

AND you have access to it all at more than 50% off the full price.
 
It’s our business to give you the edge in becoming a stable and highly profitable chiropractic business. 

And when you think about how competitive it is in our industry and how many chiropractors are closing their doors and just accepting their fate, you quickly realize that not getting off to the right start is just not an option.

Please keep in mind that this IS a Time Sensitive Offer and that there is a Money Back Guarantee.
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Click the ‘Add to Cart’ button below to get started and you will be well on your way to learning everything about starting and operating a successful chiropractic small-business that they didn’t teach you in school.
 
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Any practicing chiropractor will attest that making an impact on person after person in your community is the most rewarding feeling in the world.

However – and we have consulted hundreds of chiropractors that will attest to this – struggling in business is easily one of the most painful feelings in the world.

Not Learning the skills, protocols and inside knowledge that the most successful chiropractors in our industry know is just not an option and especially this day and age in healthcare.

To your success!

Daron Stegall, DC


  
DISCLAIMER:  This is a limited time discounted price for full online access to New Practice Pro. Once this special offer expires we will make this program available at our website at the already discounted price of $799 (http://www.successfulchiro.com/products).

 
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