1 Point X 4

A simple business principle is to keep your chiropractic patient education limited to one point. People can not remember one than more point at a time. You are best served by just figuring out [...]

The Associate Delusion

Maybe you’ve heard this story, or perhaps you’ve lived it. You work your butt off for years, your practice is growing month over month and year over year. You are prospering to the degree you [...]

The Philosophy – Success Connection

A rough definition of Business Philosophy is a set of beliefs that a company strives to work towards. For small business owners this is the road map – with defined guidelines included – you will [...]

The Most Common New Doctor Mistake

As a chiropractor for 20 years I can tell you that chiropractic will never cease to amaze you and it will never get old. Nevertheless, many new doctors sell themselves, their service and the [...]

How to Stop Reactivating Patients

Patients are going to come and go. Period. But it makes sense that a patient that has been in within the last 2 weeks is more likely to return than a patient who has not been in for 30 days. And [...]

Temptation

Temptation is roughly defined as anything that “promises” satisfaction. At first thought you may wonder how Temptation could possibly be associated with your chiropractic office. However you [...]

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